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Linerless Printing Technology –  Why is it Better Than Die-Cutting?

Since the mid-1980s, when linerless labels were originally introduced, various technological advancements have improved their performance and manufacturing process for restaurants. Reduced production costs, increased customization, and improved end-user performance are just a few of these advancements that have significantly helped restaurant staff and managers.

Many laminate manufacturers now see linerless labeling technology as a viable option. Linerless labels are taking a larger part of the pressure-sensitive label industry, with VIP and primary product pressure-sensitive labels showing potential growth.

However, before we learn how linerless labels are superior than the older methods, we must first understand what they are.

What are Linerless Labels?

Simply put, linerless labels are pressure-sensitive labels without a liner. They’re created with a specific release coating on the label’s face that allows it to be wound on a roll without the adhesive clinging to the label beneath it. This release layer not only keeps them from adhering together, but also acts as a UV, chemical, and moisture barrier.

It’s impossible to argue that there’s a better labeling alternative from an environmental sense. Not only does the amount of label waste decrease, but so do paper consumption, freight, and storage costs, as well as waste disposal costs. For firms trying to reduce waste or be more environmentally responsible, eliminating the liner is a better, smarter, and greener alternative.

Why is the Linerless Label Printing Technology Better than the Older Labeling Techniques?

Linerless Printing

Classic labeling and linerless labeling each have their own advantages, however, there are certain compelling advantages of linerless labeling as an environmentally friendly printing choice which puts it above the rest. Let us look at a few of these advantages below.

  • Reduced Cost of Production

When it comes to linerless label manufacturing expenses, manufacturers have a healthy mindset. Even though the use of silicone components and linerless printers is still required; however, many companies are now providing streamlined equipment to simplify printer maintenance. In addition, many producers have discovered that linerless labels save money in the long run, justifying the investment in new equipment and silicone components. Some of these are:

  • More Labels Per Roll – Without a release liner, labels will fit on one roll up to 50% more efficiently, resulting in material cost savings.
  • Fewer Roll Changes – The use of more labels on one roll results in fewer changeovers and less downtime, lowering production costs.
  • Reduced Weight and Mass – In most cases, linerless labels result in savings of up to 40% in shipping costs. Most manufacturers report a decrease in costs after switching to linerless labels.

Over time, these benefits can help offset the costs associated with switching to linerless labels and add value to the production process.

  • More Customization

Technology advances have made linerless labels more flexible and better designed. These improvements benefit manufacturers in various ways stated below: 

  • Reduced Material Waste – Linerless labels may now be made to the exact size required, allowing you to print only what you require. This makes it simple for restaurants to achieve zero-waste sustainability goals.
  • Broadened Design Capabilities – Die-cutting allows you to personalize the shape of the label for a unique look. Furthermore, many printers now have the ability to print straight onto the adhesive later, allowing for double-sided printing.

Manufacturers now have increased flexibility in terms of size, shape, and two-sided design, offering opportunities for creating labels that are suitable for a variety of applications.

  • Environmental Benefits

Traditional label rolls have a siliconized backing liner that can’t be recycled and ends up in the landfill, resulting in a high overall cost of disposal. Because linerless labels do not require a backing liner, waste from this type of labeling is reduced, resulting in fewer materials being utilized to make the media.

Liners left behind in a warehouse is a safety hazard, so linerless labels are a valuable safety measure, particularly when they are being applied to the products. Slippery silicone release liners may be discarded on warehouse floors when utilizing traditional labels, posing a risk of slip and fall. By removing the hazard of slippery silicone-based liners, linerless labels also improve worker safety and efficiency. 

  • Improved End-Use Performance

When it came to the adhesive layer, early versions of linerless labels had a “one size fits all” philosophy, which meant that only one type of adhesive was utilized for several applications. This resulted in a slew of problems for manufacturers. The label would fall off if the adhesive was not compatible with the substrate. Alternatively, if the adhesive was too strong, it might damage the release coatings and cause print voids.

But with today’s linerless labels, a variety of adhesives can be employed. Manufacturers can improve the bonding performance of labels in the following ways, thanks to the expanded range of options:

  • Improved Substrate Compatibility – In addition to conventional label adhesives, there are now linerless adhesives for recycled content and low-energy surfaces, ensuring the label won’t fall off or be overly aggressive with the substrate.
  • Heightened Printer Compatibility – With more adhesives available, manufacturers can find solutions for mobile printers, desktop printers, high-speed printers, and more.
  • Increased Environmental Resistance – Different adhesive options can now be found to suit applications involving varying temperatures, moisture, or ultraviolet rays. Silicone coatings can also help improve environmental resistance on paper film components.

Summing Up

Even though linerless labels are not a new technology, their relevancy and usage are on the rise. They have evolved to provide manufacturers with a variety of benefits. Whether it is for Retail, Hospitality, Manufacturing, or Logistics, many restaurants are adopting the linerless label printing technology for their growing needs.

Linerless label adhesives help you create unique, dependable labels that save money, decrease waste, and operate well in the field.

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